WYSF-FM

"I-95:Birmingham's Hit Rock" was was a Top-40 format FM station launched in October 1984 by Mobile's Dittman Broadcasting on FM 94.5. The frequency was previously used by WAFM's 95 Rock album-oriented rock station. It was switched to the Top 40 format earlier in 1984 (as Hot Rockin' 95 FM) before being re-launched as WAPI's I-95. It eclipsed Birmiingham's other Top-40 station, WKXX Kicks 106 within a year, largely on the strength of the Mark & Brian morning show. The station held strong after Mark & Brian's departure, but eventually declined along with pop music in general. In 1994 the station was bought by Dick Broadcasting and switched its call letters to WMXQ and its format to "hot adult contemporary" as Mix 94.5.

References

• Radio & TV at Birmingham Rewound
• WYSF history at Birmingham FM